Importancia social y empresarial de la Propiedad Intelectual

"The social and business importance of Intellectual Property"

Intellectual Property is the branch of Public Law that contains regulations to protect everything that concerns the creations produced by the human mind. It is the discipline that protects original literary, artistic or scientific creations expressed in a...

27 de junio – Nuestro 61 Aniversario

Our 61 Anniversary

61 years have passed since the foundation of Landívar & Landívar and today, June 27, I sincerely wish to pay my most sincere tribute to its founders, Julio Landívar Moreno and Gastón Landívar Iturricha. Give my deepest appreciation to the latter, who, based on...

La Marca País

The Country Brand

The Country Brand By Martha Landívar. COUNTRY BRAND is understood as the concept used to refer to the intangible value of a country's reputation and image. Thus, it contemplates several aspects, such as the characteristic products of each of them: culture,...