por Martha Landivar | Nov 24, 2022 | Articles
Before referring to the connection between both concepts, it is necessary to have a clear understanding of what Intellectual Property is. In very general and elementary terms, we can say that Intellectual Property is the legal discipline that is in charge of protecting...
por Martha Landivar | Oct 21, 2022 | Articles
The trademark is one of the figures included within the branch of industrial property, which in turn is part of the legal discipline of intellectual property. In order to enter into the subject that concerns us, let us begin by defining what a trademark is. To do so, we cite the...
por Martha Landivar | Sep 28, 2022 | Articles
Antes de abordar el tema central de este artículo, es necesario señalar con exactitud en que área se ubica este importante tema. Con ese fin, diremos que la Propiedad intelectual, es el área del Derecho que abarca dos importantes áreas como son: la Propiedad...
por Martha Landivar | Aug 25, 2022 | Articles
Intellectual Property is the branch of Public Law that contains regulations to protect everything that concerns the creations produced by the human mind. It is the discipline that protects original literary, artistic or scientific creations expressed in a...
por Martha Landivar | Jul 1, 2022 | Articles
61 years have passed since the foundation of Landívar & Landívar and today, June 27, I sincerely wish to pay my most sincere tribute to its founders, Julio Landívar Moreno and Gastón Landívar Iturricha. Give my deepest appreciation to the latter, who, based on...
por Martha Landivar | Jun 1, 2022 | Articles
The Country Brand By Martha Landívar. COUNTRY BRAND is understood as the concept used to refer to the intangible value of a country's reputation and image. Thus, it contemplates several aspects, such as the characteristic products of each of them: culture,...
por Martha Landivar | May 12, 2022 | Webinars
El pasado 27 de abril nuestra Directora Ejecutiva Dra. Martha Landívar brindó un nuevo webinar denominado: “ La Protección jurídica de la Marca en el Entorno Digital” Agradecemos a todos los emprendedores por su participación y...
por Martha Landivar | Jan 15, 2022 | Webinars
Trademarks in the context of intellectual property play an essential role for every entrepreneur, however; some questions must be asked What is understood by trademark? What are the types of trademarks as well as the rights and obligations of trademark owners, and how can they be...
por Martha Landivar | Jan 14, 2022 | Webinars
It is an honor to share with you the workshop on the New Invoicing System in our country in charge of the distinguished Lic. Melissa Gonzales, an outstanding member of our team and specialist in Taxes. The constant updating on topics...
por Martha Landivar | Dec 3, 2021 | Webinars
We would like to share with you the talk given by our Legal Advisor: Dr. Andrés Víctor Salazar Monasterios at the Conference organized by the Junior Chamber International. The shared lecture is about Entrepreneurship Management: Formalization of an Entrepreneurial...
