PROPIEDAD INTELECTUAL Y EL DESARROLLO EMPRESARIAL

INTELLECTUAL PROPERTY AND BUSINESS DEVELOPMENT

Before referring to the connection between both concepts, it is necessary to have a clear understanding of what Intellectual Property is. In very general and elementary terms, we can say that Intellectual Property is the legal discipline that is in charge of protecting...
EL USO DE LA MARCA

THE USE OF THE TRADEMARK

The trademark is one of the figures included within the branch of industrial property, which in turn is part of the legal discipline of intellectual property. In order to enter into the subject that concerns us, let us begin by defining what a trademark is. To do so, we cite the...
27 de junio – Nuestro 61 Aniversario

Our 61 Anniversary

61 years have passed since the foundation of Landívar & Landívar and today, June 27, I sincerely wish to pay my most sincere tribute to its founders, Julio Landívar Moreno and Gastón Landívar Iturricha. Give my deepest appreciation to the latter, who, based on...